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Who we are?

Uniquely Nelson plays a crucial role in promoting the Nelson CBD and serves as a communication forum for over 900 businesses in Nelson City. We implement diverse marketing initiatives throughout Nelson City to boost foot traffic and visitation for the ‘Nelson City Experience’ and enhance retail spending in the local economy. While retail and hospitality are our primary focuses, we also promote the arts and culture sectors.
On a business-to-business level, Uniquely Nelson nurtures relationships with key stakeholders who influence Nelson’s retail and business landscape.

Uniquely Nelson’s strategic Vision Statement is:

Nelson City, the best small City to live, work and play in Australasia.

Uniquely Nelson’s Mission is to:

  • Develop a marketing strategy that clearly communicates and supports the vision statement;
  • Develop promotions and activities around the unique offerings of Nelson City, thereby supporting the vision statement;
  • Encourage visitation for the ‘Nelson City Experience’ – the atmosphere, social cohesion and cultural identity;
  • Develop and implement an ongoing program of stakeholder engagement that enables the vision to be effectively communicated and shared. We want to ‘win the hearts and minds’ of the people who influence the City’s cultural, social and business vitality.

Who can become a member?

Business owners located within Nelson City can join Uniquely Nelson and enjoy a variety of benefits from being part of our vibrant business community.

Your Membership Package

Full listing and Virtual Reality on our website

Little Beehive Co-op

When you buy from a small business, an actual person…

Unlimited exposure on the Nelson Advantage Newsletter

A yearly interview to be done by our in-house journalist

Little Beehive Co-op – Unique and Local

From humble beginnings, Little Beehive Co-Op was founded in 2014…

Marketing opportunities on our social media platforms

Marketing opportunities on our social media platforms like Facebook, Instagram, Youtube, Linkedin

Package starting from $699.00

Additional Membership Benefits

Uniquely Nelson offers robust support for our members through a variety of initiatives and services designed to enhance your business profile and visibility. Here are some key ways in which we supports our members:

‘Talk of the Town’ Podcasts

The Talk of The Town – Simon Duffy & Chris Butler | Leah Foster, Natureland

Join us on an adventure into the wild as we journey to Natureland's Meerkat enclosure.…

Watch Podcast

Don’t Miss Out On This Week’s Talk Of The Town Podcast with Jody

This week on “Talk of the Town,” hosts Chris Butler and Simon Duffy sit down…

Watch Podcast

Don’t Miss Out On This Week’s Talk Of The Town Podcast with Jenny

Welcome to this week's episode of the Talk of the Town Podcast! Join hosts Simon…

Watch Podcast

Don’t Miss Out On This Week’s Talk Of The Town Podcast with Nic

Welcome to this week's episode of the Talk of the Town Podcast! Join hosts Simon…

Watch Podcast

We are Uniquely Nelson

What Some Of Our Members Have To Say

“We believe that an important aspect of creating vibrancy is having an organisation that can focus solely on the positive development of the city centre. The team at Uniquely Nelson are an incredibly positive influence in fostering the inner-city community and culture”.

– Tony Downing, Downing Design

“Love dealing with Simon and the team at Uniquely Nelson. Always looking to be innovative in the promotional space and great at getting the local business community conversing.”

– Tim Babbage, Beggs Music

“Simon and his team at Uniquely Nelson have been right behind Eight Plates from day one, contributing local knowledge, innovative ideas, cross-marketing and also showcasing our venue in creative ways. As we look forward to the revitalisation of Nelson’s CBD I expect Uniquely Nelson to be right at the forefront of any exciting developments.”

– Pete Coates, Eight Plates

Explore some of our listings:

Two Thumb Brewery – Nelson

Two Thumb Brewery - Nelson is a delightful craft brewery nestled…

Storey Home Collection

Through the years. We’ve spent an incredible few years adding…

Parker Gallery

Located in Wakatu Square, Parker Gallery is a dealer gallery…

Beggs Music Nelson

About Us Beggs original store opened in Dunedin in 1864…

Meet the Uniquely Team

Simon Duffy

Simon has returned to Nelson after being away for many years, mainly overseas. As well as having deep passion for what he does, he comes with a strong international background in marketing, brand development and more importantly, relationship building. If you have a businesses idea, have an event you wish to promote or would like advice on Nelson City, come see us at Uniquely Nelson.

Chandra Tandukar

Chandra is our techie guy. He is an experienced, skilled and creative talent with multiple degrees and certifications in web development, digital marketing, graphic design and systems security.

Michelle van Dyk

Michelle effortlessly juggles multiple responsibilities as the Sales, Marketing, and Communications Coordinator while overseeing Uniquely Nelson’s membership for Nelson City Businesses.  Her genuine passion for working with people shines through in everything she does.

Bryce Wastney

Bryce is our talented journalist, singer/songwriter and holds a BA/B Tech (double degree) majoring in Visual Arts and Graphic design. He interviews business owners and writes articles for our weekly Nelson Advantage Online Newsletter.

Our Key Sponsor

Our Unique Partners

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