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Shaping Beautiful Fashion at Taking Shape Nelson

Located at the corner of Trafalgar Street and Bridge Street, this store offers some great fashion for women, specialising in fashion-forward designer collections in sizes 12-24. Here, you will find the most flattering style and fit for your body type and personal taste, and there are definitely heaps to choose from.
Taking Shape is a global leader in plus-size clothing with stores in Australia and New Zealand. It’s been running for over 36 years and opened in Nelson 11 years ago.
With incredibly helpful friendly staff, beautiful and unique pieces, the store offers a friendly, fun, and inviting shopping experience.

You will also find selected lingerie, sleepwear, jewellery, shoes and handbags to match your outfit with.
Store Manager Katy Kerby explains:
“We help women feel content with their style. Often women come to us uninspired – so many of us have something with our body that we are not happy about. Many even feel uncomfortable trying on clothes because of past negative experiences of having trouble finding things that fit”.
Taking Shape recognises that even customers of the same size have quite distinct body shapes, and their philosophy is to keep their customers at the heart of everything they do.

“With us, it will be fun to try out clothes, and through styling, we want to help women express their personality. A delicious and flattering outfit makes wonders for self-esteem and mood. Our speciality is to handpick flattering clothes for all women – regardless of size and shape”.
One of the greatest benefits of shopping at Taking Shape is the personal styling experience. The styling concept and custom-designed garments are based on a long experience of helping women of all shapes and sizes to find clothes that suit them.

Either if you are stuck in a style rut, wanting to update your wardrobe, or looking for a new outfit for a special occasion, you can book one on one with a stylist.
“The personal stylist at Taking Shape will help you highlight your best sides. We want to help you create your new style, renew your wardrobe, find clothes with a better fit and make sure you look and feel like your best self. We go through a couple of questions, and we preselect about ten outfits for you. Welcome to bring a friend or your partner, have a coffee or a glass of wine while take your time to play around with different styles”.
This luxe-feeling service is completely free of charge, and you will receive a free gift in the end. You might have a garment you want to wear, like a jacket or a dress, bring it in, and Katy and her team will help you to make it work with some different styles.

You can also sign up for the Taking Shape Loyalty Programme, celebrate your Curves, where you receive the latest news, upcoming events, promotions and sales.
Taking Shape holds seasonal events every three months, called A girl’s Night Out, and it is a fashion show in store, bubbles, prizes, and giveaways. Lots of fun for women who want to be with like-minded women who love fashion, meet new friends and have fun.
Are you motivated to give your wardrobe a real boost? Do you like to increase your fashion confidence and have more fun with fashion? Welcome to the friendly service minded Taking Shape on Trafalgar Street.

For more information phone 03 539 1460 or visit


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